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Published at Saturday, February 16th, 2019 - 15:09:06 PM. House. By .

How to Sell Your House Privately : To sell your house privately can be an exciting challenge for most people but can also be a daunting task especially if youve never done it before. While selling your house privately is never as easy as you think, its certainly a feasible way to avoid paying thousands of dollars in commission to a real estate agent. If youre confident you can do it or just want to give it a go, youll need to know the ways in which you can market your house so that you receive a quick hassle-free sale as well as achieving the best sale price possible. Here are several ways that you can market and sell your house privately... Sell Your House Privately - Tip # 1: Internet The Internet is probably the most utilised form of contact for buyers looking for a house so you should have your house listed on the Internet, but on probably no more than two websites (any more than two is unnecessary). Unfortunately the major sites realestate.com.au and domain.com.au dont allow private sellers to list their houses for sale. However there is a loophole...several private listing real estate websites actually subscribe as members to the above websites. So if you list your house with these private listing sites theyll automatically list your house on whichever of the major two sites that theyre subscribed to (for a price). Otherwise you can simply list your house for sale on a private sale website such as PrivateSales.com.au. Sell Your House Privately - Tip # 2: Flyers/Leaflets According to statistics, something like 80% of homebuyers buy a house within 5km of where they currently live. This being the case, its a great idea to create your own flyers using Microsoft Word or Microsoft Publisher and have them printed professionally by a printer. Flyers are usually dirt cheap so shop around for the best deal. Youll probably need around 5000 to make a splash in the area (in metropolitan areas) and something like 15,000 flyers would create a good coverage of your local area. You can deliver them yourself (if you have the time), or you could use a mailbox distribution company such as Salmat or PMP Distribution (These are Australias two largest distribution companies). Your cost of delivery will probably be a minimum of 5 cents per flyer under a certain delivery amount (say 30,000). This is quite cheap when you consider that youd either have to deliver them yourself (you could probably only deliver a few hundred per day) or have to pay a commission to a real estate agent. For ideas on how to design your flyers, simply copy the best ones that you receive in the mail from the larger franchised agencies such as Ray White, LJ Hooker etc. Remember to use a catchy headline at the top of your flyers eg. HUGE family house on a BIG 1200sqm block. Expect a 1% response rate on your flyers eg. Deliver 5,000 flyers and you likely receive around 5 calls. Sell Your House Privately - Tip # 3: Newspaper Newspapers are the most traditional way of advertising a house for sale. There are two ways you can advertise in the newspaper. You can have a display ad which is simply a picture ad along with a certain amount of text allowed (these are the most expensive ads but you can specify the unit size of the display ad from a small one unit up to an entire page depending on your budget). The other type of newspaper ad is a classified ad. A classified ad is a text-only ad that allows headings, bolding, underlining, bordering and even some coloured text to make the ad stand out. All of these features come at an additional cost but classified ads are the cheapest types of newspaper ads available. Prestigious and/or expensive houses usually work best as display ads since this is where your target buyer is looking for these types of houses. Sell Your House Privately - Tip # 4: Magazines Advertising your house for sale in magazines is a more niche way of advertising your house simply because magazines usually have a specific niche that theyre targeting their publication to eg. Country Property Magazine. This is not necessarily a negative; in fact it can be very positive because you have more qualified homebuyers looking in these publications for a house. Most magazines will have display ads as well as classified advertising available; again it depends on your budget as to what ad youll use. Sell Your House Privately - Tip # 5: Word of mouth Word of mouth is often overlooked as a possible way to market a house. You can spread the word through family, friends, workmates, business colleagues, schools, membership clubs that youre involved with, sporting teams. You could create some flyers and hand them out, send out a broadcast email for friends to forward or even organise a private open house for friends and friends of friends. Sell Your House Privately - Tip # 6: Signage Signage is a great way to attract local interest in your house. Itll create a stir in the neighbourhood and may even help you achieve a sale if one of your neighbours friends wants to move to the area. You can have a sign made by most printers; the material or product to ask for is a corflute sign to advertise a house for sale. Most printers are probably involved with a local real estate agency and create them often. It may set you back a few hundred dollars but shop around and see what you can do. Sell Your House Privately - Tip # 7: Open House Your end goal with all of your marketing is to get potential buyers to inspect your house and one of the most common ways for buyers to inspect houses for sale is through open houses. They offer buyers a somewhat anonymous way of inspecting a house without any sales pressure. Its a great way to screen buyers to see which ones are ready-to-buy so that you can spend the most time with those buyers. Create your own Inspection Register and get the names and contact numbers of everyone who inspects your house. This is not only good for the sales process but also for general security of your house. Have a set presentation for when you first meet potential buyers to let them know about some of the features of your house. Its a good idea to have brochures or flyers on hand to give to buyers. Questions to ask potential buyers are: Have you been looking for a while or are you just getting started? (if theyve just started looking they will need to be educated about prices in the area. They can potentially be time wasters as they dont have any reference points to compare your house with others. In addition to this, the type of house they think theyre looking for could be completely different from the one they actually buy after theyve completed some research. Are there any features that you particularly like about the house? How does this compare to other houses youve seen? Sell Your House Privately - Tip # 8: Investor Groups There are always investor groups or buying clubs that have a database of members that are constantly on the lookout for investment opportunities and could be suitable for you to approach to sell your house. A few downsides to these groups is that theyll want to buy the house for the lowest possible price and generally wont be emotionally driven to buy the house which can affect your end selling price or even negotiating power. If you have a particular urgency in selling your house then this option could be for you. A lot of these types of clubs promote the fact that they buy houses for cash with a quick settlement period. Several of these groups include WeBuyHouses.com.au and The Investors Club Sell Your House Privately - Tip # 9: Postcards Postcard marketing is a more unique and modern way of promoting your house for sale. They work the same as flyers except that your ad is printed on postcards that are then distributed to letterboxes. Its best to have them distributed by companies such as Salmat and PMP Distribution. Sell Your House Privately - Tip # 10: Publicity Publicity is probably THE most underutilised way to sell a house privately (or through an agent). Publicity is great for a number of reasons; first of all, its free, and secondly and most importantly, publicity promotes your house from a third party perspective. Instead of you saying my house is so great... you have a third party saying this house is great, you should go and see it!.

Top 8 Open House Mistakes a Seller Can Make : When youre ready to sell your house, you will need to get it in its best possible condition, especially in todays competitive environment. An open house presents an opportunity to showcase the best features of your home and allows the potential buyers to get a feel for the property. If you re a fist time home seller, you may think of the open house as the point at which your Realtor waits until you leave, turns into a magician and with a flick of his/her wrist, completely transforms your home into something out of Bravos Million Dollar Listing. But here is the truth of it Your real estate agent is not practicing wizardry on the side. And you arent completely free of responsibility when it comes to the open house. In fact, although you arent present for the open house (and you never, ever should be, if you want to sell the home), there are still quite a few ways that you can mess it up and drive away potential buyers. These eight things could very negatively impact your chances of having a successful open house-and, potentially, the house sale. Leaving your pets at home/Open house mistakes Pets bring a lot of joy into our lives. Nevertheless, they can be a real problem when youre showing your home. This is true for several reasons. Logistically pets make things difficult because you will have to keep them separate from the potential buyers, who might not like pets and certainly cannot picture themselves living in a house that once housed cats or dogs. This means that you will have to block off areas of your home, a real no-no in an open house. Pets also behave unpredictably. The last thing you want is your pet leaving his/her mark on the floor right in front of the viewers or even scaring the potential buyers. Which could also prevent them from viewing rooms and prove to be a distraction overall. Take your pets to a friends for the day when youre showing your house. You should also do your best to eliminate any signs of pet habitation, including bedding, toys, smells and stains. Selling a house with pets takes extra consideration and care. There are some home buyers who will see any signs of pets as a complete turnoff. This is definitely one of the top open house mistakes you should avoid. Ignoring your kitchen needs/Open house mistakes You may be surprised by how many home owners ignore their kitchens when selling their house. Putting the dirty dishes in the sink doesnt make them invisible. Even if the rest of your house is staged to perfection, a repugnant kitchen will turn off the potential buyers-and that goes for the dishwasher too. The potential buyers will most likely want to investigate the fridge and open the dishwasher during the open house, hence its vital that you prepare your home accordingly: Clean and store the dishes, and remove any smelly food from your fridge. You should consider removing any kitchen appliance that can be neatly stored instead of being left on counter tops. The less clutter, the more spacious and inviting your kitchen will feel. If its an appliance that is used daily, such as a toaster or coffeepot, be sure to wipe it clean after each use. Open house mistakes made because of the Kitchen not showing well, can kill just about any deal. You should also ensure that you check out and clean the other rooms in your home, even those that you think the potential buyers will not bother checking out, such as the closets garage or laundry room. Because guess what? They totally will. You arent selling part of your home; you are selling your entire home; hence you should ensure that everything the potential buyers will see during the open house is in showcase condition. Not hiding your dirty bath towels/Open house mistakes Keeping the bath towels you have used (and intend to use again) tucked away in a closet benefits you two-fold: Not only does it make the bathroom look well staged, but it also keeps them free of germs and dirt from the days parade of viewers. Instead, swap in a clean set of decorative hand and bath towels for each open house. You do not want (people) wiping their dirty hands on the bath towels you wipe your body with. Cleaning solo/Open house mistakes When you think about how much money a house actually costs, its easy to understand why people expect cleanliness in an open house. Surprisingly, not everybody meets the mark when it comes to a clean house. If you have to hire a cleaning service to get the job done, do so. Professional cleaners will scrub all the hidden spots you may miss (think switch plates and base-boards), they can also help eliminate messes and odors that go back years. Preparing for showings is particularly important when there are potentially a large number of visitors dropping by for a look. Showing dirty, messy homes to potential buyers is by far the greatest mistake most sellers make when holding an open house. Not getting a second opinion/Open house mistakes After you have cleaned and staged your house, a blunt tongued neighbor can be a blessing. Over time, you can easily get used to odors and smells that may linger in your home, even after a thorough cleaning. You need a neutral third-party wholl tell you like its, not what you would like to hear. So do not be offended if the third-party tells you that your place stinks- literally or figuratively. You arent in a position to be all ego, you are trying to sell your home - and that is what you should focus on to avoid simple open house mistakes. Not maintaining the yard/Open house mistakes The front yard is the first thing the guests see, so ensure it is spotless. You want the potential buyers to focus on the curb appeal of your home - not your collection of yard tools. Additionally, objects strewed every which way can also be dangerous. You should also make sure that the grass is trimmed nicely and any bushes or flowers are in good shape. And unless its trash day, keep your bins out of sight. Nothing turns potential buyer off faster than a pile of trash and the thought of potential yard work. Dirty exterior/Open house mistakes Depending on where you live, the exterior of your house may gather a significant amount of grime as the seasons turn. You might not have noticed it if it occurred gradually, but visitors to the open house are sure to see the mildew and mold on the siding, the dingy windows and the clogged gutters. Like the homes interior, the exterior should be fresh and clean-looking if you want to impress the potential buyers. Dont make these simple to fix, open house mistakes. Photos, religious art, drugs and politics need to go/Open house mistakes When the potential buyers walk into your home, they should picture their family living in the house, not yours. They do not need to see your family photos or be able to tell your religious or political views as they walk through the house. These are huge open house mistakes. There is a reason home staggers de-personalize your house. Certainly, they want the buyers to visualize themselves living within its walls-but they also want to remove any ammunition that may be used against you during the negotiating process. One of the places to look is the medicine cabinet, which should be emptied during the open house. The same goes for family photos and things such as canes and walkers: For instance, if you are elderly, they may consider underbid your price under the assumption that you can no longer be able to take care of your house. Keeping the potential buyers from learning your personal details is not just good staging.



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